Gen-Z & Metaverse. What’s the correlation?
Gen Z also known as the ‘digital native’ generation is seen as uniquely suited to participate in and benefit from the metaverse, which is a virtual shared space that combines elements of Virtual Reality (VR) and the web.
Digital issues are often seen as particularly sensitive by Gen Z. First, this generation has easy access to technology and the internet, they may be more aware of the impact that technology and social media can have on their lives. Secondly, Gen Z has been exposed to a wide range of issues related to privacy, security, and the ethical implications of technology. The experience has likely made them more aware of the risks and consequences of their online actions and more sensitive to the importance of protecting their privacy.
Gen Z is a generation that has been heavily influenced by technology and is likely to be particularly attuned to the impact that technology can have on their lives and the world around them. They have grown up during a time of increased social and political awareness and activism, which may have contributed to their sensitivity. For example, they may be more likely to speak out about online harassment or to advocate for the responsible use of technology.
Some of the commonly associated interests that are associated with with Gen Z include:
1. Social media and online forms of communication
Gen Z is known for being highly active on social media and other online platforms, and they tend to place high priorities on maintaining connections with their friends and family through these channels.
2. Entertainment and popular culture
Gen Z is interested in a wide variety of entertainments such as music, movies, TV shows and video games that are available on the internet. They are also highly engaged in social and political issues, memes and sites like 9gag and reddits, many are active in advocating for causes they strongly believe in.
3. Creativity and self-expression
Gen Z is often seen as this as they tend to be interested in activities that allow them to express themselves and share their interests with others by online means.
4. Personal development and self-help-improvement
Gen Z are focused on these activities mainly to help learning new skills or achieving their goals.
5. Technology and innovation
Lastly, Gen Z is a generation that has grown up with technology. Latest innovations and trends are up their forte in the tech industries compared to other generations.
One of the ways that Gen Z is expected to engage with the metaverse is through the use of virtual reality (VR) and augmented reality (AR) technology. These technologies allow users to experience immersive, digital environments in which they can interact with others in real time. Gen Z is likely to be attracted to the metaverse because of its potential to provide a sense of connection and community, as well as the opportunity to express creativity and individuality.
On the other hand, Gen Z is also expected to engage through the use of their extensive use of social media platforms and other online communities. They are likely to connect with others and share experiences in the future metaverse.
While metaverse has the potential with many opportunities, related to education and employment for Gen Z. For example providing online training and professional development, or to facilitate remote working and collaboration. Gen Z is also playing significant roles in the development and growth of the metaverse, as it continuously evolves and is widely adopted.
With their innate ability to adapt with this new technology and their curious nature for connection and community. Gen Z is considered the driving force in the evolution of the metaverse.
